How does Facebook figure into your online advertising campaign?

Facebook. All the cool kids are doing it. It’s you? For advertisers, it’s a tough market to pass up. So many people in one place at once. Marketers see something like this and it’s like their dreams have come true. He’s got that shimmering, shiny exterior that seems to say: come to us. Have numbers. […]

A guide to help you with your lead generation through SEO tricks

If you want to put together an effective marketing plan, there are many elements to consider. However, two of the most important tactics include SEO and lead generation. Basically, lead generation is a process that can help you develop a list of prospects (customers). SEO is a practice that can help you refine your web […]

The power of intrinsic selling

One of the most significant lessons in B2B selling was published in an article from 1966. Harvard Business Review article entitled “How to Buy/Sell Professional Services” by Warren J. Wittreich, who explains the differences between extrinsic and intrinsic sales tactics. Extrinsic selling occurs, according to Wittreich, when a B2B salesperson relies on successful work that […]

Best Mobile App Marketing Strategies for Greater Success

Mobile phones, once simply a mode of communication, have now become an integral part of our daily lives. Over time, the forms and use of mobile phones have also changed. Today, we are not just mobile phone users, we are smartphone users. What makes our phone smart is the set of programs that are designed […]

My Philosophy for a Successful Life by Jim Rohn – Book Review

Title and author: My philosophy for a successful life by Jim Rohn Content Synopsis: This is a compilation of the gist of Jim Rohn’s books and talks spanning several decades. It was written and published by Vic Johnson, who also wrote the Forward. Johnson was a student of his work and has become an accomplished […]

Why content marketing and SEO go hand in hand

Content marketing and SEO are two frequently used terms and widely discussed topics in digital marketing. What eludes the most is how they work together and the importance of it. First, let’s take a look at both separately. SEO: It stands for search engine optimization. This is a series of approaches made to improve search […]

How to Compare Pavers Road Installers

Savvy property owners know that sad fact roaders pavers come and go. You need to find a qualified and experienced contractor when installing driveway, walkway or patio pavers in your yard. Each of these projects adds value to your property. Each of these projects adds value to your property. Choosing the best contractor is vital […]

What exactly is the Vanderbilt ADHD screening test and how accurate are the results?

In simple terms, the Vanderbilt Rating Scales are provided by the American Academy of Pediatrics (AAP) and the National Initiative for Children’s Health Care Quality (NICHQ), and consists of two individual scales. One is designed for use by parents, while the other is designed for use by teachers and/or school psychologists. If a child is […]

Fall Fashion Forecast – Fashion Guide for Business Women

Entering the fall season, business women need to embrace a new, fun and exciting style for career success. Fall is a great time to try deep, earthy colors. It’s also good to mix and match patterns to create your own style. There are plenty of trends that have dropped this season, but we think there […]