There are many different CPA offers that you can view as a CPA marketer. It can seem overwhelming at first trying to figure out what all the different offers are! Some common types that you may come across are free trial offers, zip shipping, email shipping, and those that are similar to affiliate sales.
We’ll start with free trial offers, because they are highly appreciated by the companies and marketers promoting the offers. This is because these free trial offers are usually completely free to the customer, except for shipping. This way they can get a great product at an incredibly low price. It’s easy to promote them with the right product as attractive!
Since you are a marketer, you might be wondering how this benefits you. Well, even though the offer is free to the customer, companies are generally more than willing to pay generous commissions (like $ 20 – $ 100 per free offer sold) in exchange for this potential customer.
Note that many of these free trial offers are forced continuity programs, which means that by accepting the free trial offer, your visitors sign up for a monthly fee to receive the product every month. However, it is out of their hands and it is the responsibility of the company. Your job is just to bring that clue!
That means you get a high commission for something that is easy to convert, and all you have to do is get the customer there in the first place. These free trial offers are incredibly popular for a reason!
Another type of offer is zip shipping. All people have to do to get paid is enter your zip code. The company submitting the offer always has something on the back end that allows them to collect customer information or have them make a purchase. However, if it is a zip shipment, you are paid a certain amount just for that, regardless of whether the customer ever buys from that company!
These are very easy to convert, although they generally pay little. You will tend to earn between $ 1 and $ 5 for these offers. Still, if you can get a good volume of traffic, you can easily earn money from zip shipping.
A very similar type of offer is email delivery. List building is invaluable, and businesses are willing to pay quite a bit for email addresses. That’s where you come in! All the customer has to do is enter their email address and they will pay you. Like a zip shipment, the payouts are pretty low, but you can make up for it in volume.
You will also find offers on many CPA networks that are very similar to other affiliate offers you might have come across. These generally pay per sale. For every sale you make, you will get a fixed percentage or dollar amount.
These are some of the types of CPA offers that you will come across while surfing the web. It’s a good idea to try different ones to see which one you find converts the best, depending on what niche you’re working in. These offers can be very profitable for you!